Friday, 27 February 2015

Pure Alchemy - Secret Garden Sunday Show (1st March 2015)

This Sunday (1st March) at the RHS Secret Garden Show at London Lindley Hall my mother (Rosemary Moore) will be launching her new line of scarves. The brand is called 'Pure Alchemy' which are digitally printed rose scarves, encapsulated with pure rose otto.  These scarves are to bring you closer to nature and wellbeing.

It will come in three sizes: 65x65cm, 100x100cm, 136x136cm

You can either purchase them in silk chiffon or silk satin all the sizes for the moment.

The scarves will range from £100-£200 and can be shipped internationally.

If your interested to know more about the rose oil its self and how it can help you, please read the next bit.

'Antidepressant: Rose Oil boosts self esteem, confidence, and mental strength while efficiently fighting depression. They can be very helpful to drive away depression arising for any reason, and it also relieves anxiety. As an antidepressant, patients of acute depression or those undergoing rehabilitation can be given routine and regular doses of this essential oil to bring a positive boost into their lives. This oil is widely used in aromatherapy and invokes positive thoughts, spiritual relaxation and feelings of joy, happiness and hope.Roses are widely considered the most beautiful flowers in the world. The flower is an integral part of innumerable stories, legends, myths and legacies. With its varied colors, incomparable fragrance and range of shapes and sizes, you can find one for every mood and occasion. People who do not know about any of its medicinal properties can still tell you of one undeniable property; a beautiful, red rose can invoke romantic feelings in even the hardest of hearts.
The Essential Oil of Rose is extracted by steam distillation of fresh Damascus Rose (Rosa Damascena, as it is known among botanists) and is composed of hundreds of components, out of which the major contributors are Citronellol, Citral, Carvone, Citronellyl Acetate, Eugenol, Ethanol, Farnesol, Stearpoten, Methyl Eugenol, Nerol, Nonanol, Nonanal, Phenyl Acetaldehyde, Phenylmenthyl Acetate and Phenyl Geraniol. Damascus Roses are the preferred variety because they are the most fragrant species and are believed to be the original red roses with strongest aroma and highest oil content.' (

If you live in London or are down on Sunday please come and visit us! It starts at 10am and finishes at 4pm. Also if you would like to order one of the scarves, there will be a website up and running soon, but for the moment please email Rosemary at

Also follow @pureAlchemyi on Twitter!